Google Escape the 80’s

Client: Google 
Role: Creative Direction, Art Direction, Design
Agency: Team Epiphany

Image: Dorothy Hong

Theme: 80’s Immersion

Based on the playfulness and geometric design shared between Google and Memphis movement.

Journey Part I: Memphis Art Gallery

Upon arrival, guests are introduced to the Memphis Art Gallery where they receive their Google Pixel 2, learn about the key product feature presentation disguised as Memphis-style artwork, and enjoy drinks + bites.

Images: Dorothy Hong

Journey Part II: Escape Room Game

The Escape Room Game takes place in the 80’s inspired “Mall” that includes a Record Store, Video Store, and Fashion Boutique — each containing its own unique set of puzzles waiting to be solved by the Google Pixel 2. Guests construct a version of iconic Memphis furniture Carlton bookcase as the final puzzle before unlocking the exit.

Images: Dorothy Hong